Since the invention of Ketra, natural light in the darkest corners of your cavernous office is no longer a pipe dream.
This post is the second of a three-part series on workplace innovations.
With its high-tech, dynamic LED technology, Ketra brings natural light into the built environment – not only that, it lets you control it with a flexible, fully integrated lighting and controls solution.
What makes it so different from some of its biggest contenders? It uses LED bulbs not only to emit light but also to receive it. This means an ever-changing, fluid lighting scheme that varies according to the time, your mood or the task at hand.
Founded in 2009 and led by Nav Sooch, lighting startup Ketra is focused on large-scale business installations and high-end offices are getting more and more curious about the promise of natural light. The list includes advertising giant R/GA, MGM Grand Hotel in Las Vegas, Tiffany's in New York, The Art Institute of Chicago, Squarespace...
The smart LED bulbs have begun to reshape modern offices and although they come at a price (each individual bulb costs as much as $100), they offer a solution to a problem that is all-to-common in the workplace: lack of natural lighting. Add the ability to control colour and intensity from a single application, and you've got yourself an office filled with potential.
The age of static light is coming to an end.